From Top Gear...
"The other thing I noticed in Henley Waitrose was how much better the old CR-V looked. Even dirty and battered as they mostly were. The one thing that isn't middle ground about the new CR-V is its looks, and that rear glass area is the stuff of Korean design nightmares."
It well said, somebody has to say it. We're not talking about Samsung here, where we can consider as the only Korean product that "gets it". I don't know why is so hard to understand the beauty of some product, I'm sure that even at the executive in Ssangyong, Hyunday and KIA agrees that Porsche, Ferrari, Acura, Lexus, Jaguar and the list go on, as a nice looking car(s). While I believe there are millions of young designer around the world, why is so hard to create such a nice looking car for Korean (and worst, Chinese) brand? I don't think there is a technology gap here, it is the brain matters.
So, while designing your own product, or see your company logo, or just simply dress to kill, think that does it enough to be sitting next to the 'world class brand' , and don't be so hard like Apple and Sony, but if you can, why not?
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