Milan design fair....

I am in Milan for furniture fair....is huge...the city full of design exhibition....now thats interesting..

DESIGN : NEW ZEALAND is Better By Design...

Better By Design


Trust me, New Zealand will be a design mecca for Asia Pacific!!
http://www.betterbydesign.org.nz/

Design : Brand..what exactly is a Brand...

Brand
Note: From Tom Peters's Blog : Talking about what we think about brand...the interesting part was coming from readers comments...here some of it...

• brand to me is integrity, optimism
• a positive feeling at a physical-emotional-mental-spiritual level.
• Brands are only a figment of a person's imgination. Cloaked with positive attributes...
• about getting benefits from those qualities that are unique on each person
• emotional activators
• enables consumer's to drive congruency between their emotions and feelings
• constantly reinvent yourself
• mental concept.
• It's the word/image we use to associate
• effort to be on the cutting edge
• brand is a relationship
• an image in the mind of the consumer....
  

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